HD RADIO™ DIGITAL CAMPAIGN, “THE FUTURE OF RADIO,” SELECTED AS WINNER IN THE 36TH ANNUAL TELLY AWARDS
Columbia, Maryland and Portland, Oregon, June 10, 2015 – The 36th Annual Telly Awards has named “The Future of Radio” a winner of their highest honor, the “Silver Telly.” With over 12,000 entries from all 50 states and numerous countries, iBiquity Digital Corporation and Rock Island Media are truly honored by this recognition.
“The Future of Radio” is a high-tech look into HD Radio Technology, and was produced by Rock Island Media of Portland, Oregon. Crafted entirely with 3-D animated graphics, viewers are transported into what the future of radio may look like – only to discover that all of the amazing “futuristic” features are available right now. Over 1,000 hours of computer rendering time were required to deliver this cinematic journey, delivered with a pounding, dramatic musical score and narration. The video can be viewed here: www.vimeo.com/121275832
The Telly Awards was founded in 1979 and is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.
A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents.
“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “Rock Island Media’s accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”
"This was one of the most challenging and rewarding projects. We had to envision a world that doesn’t exist and craft every element to make it ‘real’.” Said Kevin D’Haeze, Owner, Rock Island Media. “We’re extremely proud of the results, as it took an incredible amount of patience and a diverse range of creative and technical skill. We’re very excited to have received a ‘Silver Telly’ as recognition of our creative partnership with iBiquity Digital and the HD Radio brand.”
“The Rock Island Media team has demonstrated an amazing ability to develop compelling video productions that not only demonstrate the high-tech, ‘futuristic’ features of HD Radio Technology, but also engage viewers to ensure the message is delivered” said, Joe D’Angelo, Senior Vice President, Marketing at iBiquity Digital. “Rock Island Media has been an invaluable partner in developing and placing our new consumer campaign to ensure the highest return on our investment.”
To find out more about the Telly Awards visit their website at www.tellyawards.com.